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Design and innovation go hand in hand with the financial performance of organizations. Confirmed in the report from the UK's Design Council that design oriented firms in all kinds of industries have outperformed their more-traditional peers. A short example of this is presented with Nintendo's focus on design and creativity of Wii rather than classical research and development....

"Studies have shown that design-oriented firms in all kinds of industries have outperformed their more-traditional peers—that design and innovation go hand-in-hand with financial success."—Design CouncilAt highly driven design companies they have a differentiation strategy where design is at their core. Those kinds of companies are market leaders’ through design innovation. This is reflected in the non-technological innovations that are first-to-market in opposition to so-called me-to innovations where design innovations are copied by followers.—adapted from Kootstra, 2009In these two quotes, you will find the answer. I would like to develop my own company, already a strategic design consultancy, Vizuarna into a design innovations company. That is non-technological innovations. And in that manner, I have an idea of how to help other companies/organizations/students in their reporting efforts. More to follow. Stay tuned. :)Sources:Duarte, Nancy. 2008. slide:0logy. The...

Design thinking is knowing without reasoning and as such is the most disruptive and unsystematic form of thinking. By definition, design thinking is the productive combination of analytical thinking and intuitive thinking. But design thinking will be effective in your company only if strategic planning is successfully connected with execution of products, services, and communications. ...

“Champions may push from above, policies may sit off to one side, programs tend to be temporary and functions isolated, whether leading or lagging. In contrast, design as infusion works alongside, and especially within other functions. Managers whose responsibilities touch design do not merely accept it, but become part of it. Design thus becomes a way of life in the organization.” —Dumas and Minztberg, 1989Design Champion is according to one of the design consultancy approaches one of the most suitable ways for an organization to promote design. The champion could be the chief executive officer or other executives too or even an outside consultant. This person acts as a patron and even if he/she leaves the organizations there is the possibility to leave something important behind. The problems could occur when there are promoted beliefs...